You understand the importance of capturing your family as they are now and you want some professional sessions to balance out the thousands of mamarazzi snaps that load your cell but you’re not sure how to choose your photographer soul mate. I mean, throw and stone and you hit a photographer, but how do you tell them apart? With so many talented photographers out there, choosing the right one can feel overwhelming. I hope this guide will help you know how to find the perfect fit for your unique family, even if that photographer doesn’t end up being me!
Step 1: Define Your Style
Before diving into photographer portfolios, envision your ideal family portrait. Do you crave posed perfection, candid interactions, or a blend of both? Do you dream of a whimsical outdoor setting, a cozy in-home session, or a specific landmark? Are you all about the light and airy vibes, lean towards rich and dark colors, or land somewhere in between? Is your family serious or silly? Pinpointing your preferences helps narrow down the search and ensures the chosen photographer aligns with your vision. Once you have a good idea of your vision and style keep it in mind when looking over photographer’s websites. If the work they show isn’t the work you imagine move on the the next.
Step 2: Explore Portfolios (And Beyond)
Just like you wouldn’t go to a tattoo artist without seeing what they can do, you shouldn’t choose a photographer without scoping out their portfolio first. Websites and social media galleries showcase a photographer's aesthetic and technical skills. Look for styles that resonate with you but go beyond aesthetics too! Pay attention to how the photographer captures emotions, interacts with families, and utilizes light and composition. Do their photos evoke warmth, joy, and genuine connection? How do they make you feel?
Step 3: Experience Matters, But Connection Matters More
While experience is valuable, don't discount newer photographers who showcase exceptional talent and align with your vision. The most crucial factor is connection. Not only subject to subject but subject to photographer. If you aren’t comfortable with your photographer it will be a lot harder to capture comfortable moments. Schedule consultations with your shortlisted photographers (a lot of us offer free coffee meet-ups!). Assess their communication style, personality, and approach to working with families. Do they make you feel comfortable and understood? Do your kids like them? Remember, you'll be spending quality time with this person, so a good rapport is essential.
Step 4: Ask the Right Questions
Come prepared with a list of questions tailored to your needs. Inquire about:
Package options and pricing: We all like to think money is no object, especially us sensitive, artist types, but budgeting is a necessity and you can’t budget if you don’t know what your photographer is going to cost. Do they offer packages that suit your budget and desired deliverables (prints, digital files, albums)? Some photographers offer packages where everything is included. Others, like myself, offer packages separate from the session fee.
Experience with families: Have they worked with families similar to yours (young children, large groups, specific cultural considerations, or neurodiversity)?
Location preferences: Are they flexible with your desired location, or do they have specific recommendations?
Editing style: Do they offer various editing styles, or is theirs consistent across their portfolio? You want to know you’re going to get what you see.
Turnaround time: How long will it take to receive your final photos? If you are on a timeline and need to have your photos in hand within a certain timeframe, make sure to tell your photographer before you book.
Step 5: Read Reviews and Seek Recommendations
Online reviews and word-of-mouth recommendations can be the best ways to find your photographer. Check Google and Facebook reviews. Even better, ask friends and family for their experiences with local photographers. Have a friend who just posted gorgeous family photos to their social media? Ask who she went to.
Bonus Tip: Consider the Extras
Some photographers offer additional services like wardrobe consultations, props, full sets, or framed prints. If these are important to you, factor them into your decision-making process.
The perfect family photographer is out there waiting to capture your unique story. By following these steps and trusting your gut, you'll find someone who not only takes beautiful pictures but also creates a comfortable and enjoyable experience for everyone involved.
Could I be your photographer soul mate? I hope so!